Customize the subject line of your Feedburner emails

10 Mar

Feedburner email subject lines


Today 7,115 people subscribe to updates on through the free Feedburner email service, which goes out late at night whenever we have a new blog post. Another 4,433 people get email updates for new posts on Socialbrite, and 2,629 for new posts on Time for Nurses, a site we launched for a client in the fall.

If you’d like to customize the subject line of your Feedburner emails, follow these steps:

  1. Log into your Feedburner account
  2. Select the feed you want to customize
  3. Click on the “Publicize” tab”
  4. Click on “Email Subscriptions” in the left sidebar (you’ll need to click the “Activate” button if you’re just launching your email service)
  5. Now you’ll see an “Email Branding” submenu in the left sidebar. Click it.
  6. Change the “Email Subject/Title” to this, believe it or not: ${latestItemTitle}
  7. Click “Save”


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