4 Easy Image Optimization Tips for Google’s New Sort by Subject Option

13 May

Here are four quick image SEO tips:

  1. Use the subject name in the file name.
  2. Surrounding copy (or text) should also be relevant to the subject name.
  3. Get more sites to use your image (be sure to allow time for Google to index yours as the original source of the image to receive the top ranking).
  4. Google isn’t shutting this off for brands. If you query [hotels] you will see the big brands as their own groups. Perhaps this means brands could rank with enough buzz around the web.

One thing is for certain, with the ability to sort by subject, there are new opportunities to have an image ranked consistently beyond users corralled by auto-complete. You just have to remember you have auto-complete suggestion keywords as well as image groups to try to rank your image for!

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