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20 of the Best SEO Plugins for WordPress

28 Apr

Here are 20 of the best SEO plugins to help you choose the right tags, tell search robots what to work on, optimize your post titles and more.

all-in-one-seo-pack-options

All in One SEO Pack – One of the most popular plugins ever for WordPress, this plugin does a bit of everything for you from helping choose the best post title and keywords, to helping you avoid duplicate content and more.

Automatic SEO Links – Automatic SEO Links allows you to choose a word or phrase for automatic linking, both internal and external, set anchor text, choose if it should be “nofollow” or not, and more.  One of the best features of this plugin is that it will only do this for the first occurrence of a word in a post so you don’t have to worry about spamming your post with numerous links to the same thing.

Google XML Sitemaps – An essential tool in any blogger’s armory of SEO tools.  While the name only mentions “Google,” this plugin creates an XML-sitemap that can be read by Ask, MSN and Yahoo also.

HeadSpace2 – This plugin allows you to install all sorts of meta-data, add specific JavaScript and CSS to pages, suggests tags for your posts and a whole lot more.

Meta Robots WordPress plugin – An easy solution for adding robot metadata to any page you choose on your blog.  You can use it to make your front page links into “nofollows,” prevent indexing of search pages, disable author and date-based archives, prevent indexing of your login page and numerous other features.

nofollow

Nofollow Case by Case – This plugin allows you to strip the “nofollow” command from your comments, and then you can apply it to only the comments you don’t wish to support.

Platinum SEO Plugin – The Platinum SEO Plugin offers you such features as automatic 301 redirects for permalink changes, auto-generation of META tags, post slug optimization, help in avoiding duplicate content and a host of other features.

Redirection – For any number of reasons you sometimes need to move a page from one spot on your blog to another, but then you risk losing that page’s status in search results.  Redirection helps you with your 301 redirects, captures a log of 404s so you can work on correcting them, sets up an RSS feed for errors and more.

SEO Blogroll – Do you worry that the people you link to in your blogroll are feeding off of your PageRank?  With SEO Blogroll you can make separate sections for various groupings of links, with an unlimited number in each, and all of them will receive the “nofollow” attribute.

SEO for Paged Comments – With the introduction of paged comments in WordPress 2.7, there was a potential problem with search engines thinking you had duplicate content as the post would appear on each page.  This plugin aims to take care of this issue for you until the folks at WordPress change things up.

SEO friendly and HTML valid subheadings – Some themes for WordPress will confuse your sub-header tags based on the page they are to be displayed on, but this plugin will automatically reset them to make them more SEO friendly by moving them down one spot in the hierarchical tree.  In other words, h2 becomes h3, h3 becomes h4 and so on.

SEO Friendly Images – Images can be a great source of traffic as people search for images of various subjects, and this plugin helps you with making sure that you have “alt” and “title” tags on all of your images so that the search engines can properly index them.

seo no duplicate

SEO No Duplicate WordPress Plugin – If you must have duplicate content on your site for whatever reason, SEO No Duplicate will allow you to state which version of the post search engines should index while ignoring the others.

SEO Post Link – The post slug is the blog title you see in a browser’s URL bar, and if it’s too long, search engines won’t take a liking to it.  SEO Post Link comes with an already populated list of words to cut from a title when it turns into a URL to make your post addresses that much friendlier.  You can set it so that it’s limited to a certain number of characters, cut short words, cut unnecessary words and more.

SEO Smart Links – Interlinking your blog can be the key to getting more people to read more of your posts, but it is time consuming and tedious to do it by hand.  SEO Smart Links does this for you automatically when you tell it what words to link to what URLs, and it also allows you to set “nofollow” and “open in window” comands for the links.

SEO Tag Cloud Widget – Love ‘em or hate ‘em, a lot of people use tag clouds on their blogs.  Since their inception they have been fairly unreadable by search engines, but with this plugin they will be converted to an SEO-friendly HTML markup that can be indexed.

SEO Title Tag – Your tags are an important part of your site for making sure that search engines know where to place your posts, and SEO Title Tag focuses exclusively on this.  Unlike some other plugins, and WordPress itself, this extension will allow you to add tags to your pages, your main page and even any URL anywhere on your site.

simple tags

Simple Tags – An extremely popular plugin that focuses on helping you choose the best tags for your posts by offering suggestions, auto-completion of tags as you type, an AJAX admin interface, mass tag editing and a whole lot more.

Sitemap Generator – This is a more customizable sitemap generator than most with options to support multi-level categories and pages, category/page exclusion, permalink support, choices on what to display, options to show number of comments and more.

TGFI.net SEO WordPress Plugin – This particular plugin will do most of the usual SEO work of optimizing titles and keywords, but it adds a unique twist as it is mainly directed at people who use WordPress as a CMS.

5 Quick Ways to Liven Up Your Twitter Stream

28 Apr

This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.

With a billion tweets per week, Twitter has become a place for people and organizations of all types to share their thoughts, reading lists and whereabouts. Real estate prospoliticiansnon-profitsjournalists and small businesses are all using the social platform to connect with their communities and meet organizational goals.

Whether you’re a Twitter novice or tweeting pro, there are always ways to improve your presence on the microblogging service. Here are five ways to make your Twitter stream more valuable and dynamic for followers.


1. Get Visual



A sampling of photos recently tweeted by Gregory’s CoffeeIf you’re at a loss for words, try sharing pictures or videos instead. Multimedia adds a new layer to your tweets and lets followers into your business’s otherwise-unknown world.

Gregory’s Coffee, an espresso bar with three locations in New York City, operates a lively Twitter stream, loaded with behind-the-scenes photos of latte art, pastries and employees. The photos give the coffee shop a warm and cozy persona, inviting tweeps to venture over to the shop for a nice cup o’ Joe.

Brands are using photo sharing apps in creative ways to bring fans closer to the action. Using apps, like Instagram and PicPlz, smartphone photographers can take advantage of photo-editing tools, including filters, that can make any picture look more interesting.


2. Get Physical


Social technologies such as Twitter aim to connect people. But the digital world has, in some cases, made it more challenging to genuinely connect with those around us. At tech events, for example, it’s not uncommon to see a group of people standing in a circle, tapping away on their smartphones. Business people should be cognizant of how they are using social media and understand if their behaviors are hurting or benefiting their relationships.

One way to use Twitter for physically connecting with colleagues and customers is to tweet out when employees or reps are attending industry events or making appearances at related venues. Such tweets invite real-life interaction.

The GEM Hotel, a boutique hotel with three locations in New York City, maintains an active presence on Foursquare, checking in to nearby venues that embody the lifestyle of a GEM patron. The hotel occasionally shares its checkins via Twitter and automatically tweets when it “becomes mayor” or unlocks a badge on Foursquare, adding a bit of playfulness and humanity to its Twitter stream.


3. Get Personal


With humble beginnings, many small businesses live on their stories. Talk to a small business owner, and you’ll likely discover a passionate individual who is happy to share every small detail about his or her company’s founding. You’ll learn where it all began, what the founding idea was, how the company grew throughout the years and what unexpected lessons were learned along the way.

In the spirit of that small-time, homey feeling, small businesses on Twitter can tweet about family events, employee softball tournaments and personal anecdotes. There’s a fine line between adding a personal touch and going overboard, though. Boloco, a Boston-based burrito chain that has grown substantially since its first opening in 1997, understands that balance.

Boloco’s Twitter stream is mainly composed of tweets to individuals. Tweet after tweet, marketing maven Sara Steele-Rogers and CEO John Pepper answer questions for and converse with Boloco fans. The two add a more personal touch, though, when special occasions arise. For example, a couple recently got engaged at a Boloco location — and the team was quick to congratulate the love birds on Twitter. Tweets such as this add a personal and intimate flair that showcases a business’s appreciation for its fans.


4. Get Inspired


It’s difficult to be creative all the time — when you’re in a linguistic rut, turn to other tweeters for inspiration. For small businesses, the first stop should always be those who are tweeting about you. When a jewel of an @mention appears, retweet it. Besides sharing a customer’s positive story with your followers, you’ll also be empowering that tweeter. It’s a great feeling when a brand you admire acknowledges your tweet with a simple retweet.

Trapp Family Lodge, a 2,500-acre resort in Stowe, Vermont, spends most of its Twitter stream on retweeting satisfied guests and upcoming visitors. When a user posts a image from the estate or calls out a great experience, you’re sure to find it on the Trapp Family Lodge Twitter account. Such tweets also double as customer reviews for the company, which can drive your business even more.


5. Get Smart


Twitter is all about value — users want value out of the accounts they’re following. Value can come in the form of exclusive deals, contests and even expertise. While deals and contests may take a bit more legwork to get off the ground, expertise is something that any small business owner or rep should be able to share at the drop of a hat.

Face Place, a spa with locations in Los Angeles and New York, dedicates its Twitter stream to providing daily skin care tips. Most recently, the spa has tweeted about makeup-removal tips, how blood sugar levels affect complexion and which foods are rich in omega-3 fatty acids, which are great for your skin.

Try spicing up your Twitter stream with tips and trivia related to your business. Your followers will appreciate the random facts you’re providing and tune in for the next tidbit.