After you’ve selected your keywords by building your target keyword list, the next goal in building a search engine optimization (SEO) strategy is to match each of those keywords to pages on your website. Where do you start, though?
You have a list of 10 target keywords, but which ones should you go after first? The best way to start is by understanding which pages are the most valuable. Prioritize your SEO efforts by looking at your existing website pages and assessing where you’re already ahead and which pages are going to take lot of extra work.
Focusing on quick hits, like optimizing a page that’s already ranking, allows you to quickly make advances toward improving your rankings and getting more traffic to your website.
Now that you have your target keyword list, here are six simple steps for selecting the right pages to go after as you build your SEO campaigns.